www.marieclaire.co.uk (© Copyright (c) IPC Media.)
Updated: 10/07/2012 14:52 | By Marie Claire for MSN, www.marieclaire.co.uk

Shiseido celebrate 140th anniversary

Shiseido will celebrate 140 years in beauty by re-launching their original product, Eudermine, in August


Shiseido celebrate 140th anniversary

Shiseido celebrate 140th anniversaryShiseido will celebrate 140 years in beauty by re-launching their original product, Eudermine, in August

Shiseido has announced that it will be celebrating a whopping 140 years in the beauty business with a blast from the past as they resurrect their first ever beauty launch: Eudermine.

Eudermine was originally developed in 1897 to protect the skin from the influx of poisonous lead-based cosmetics.

Clearly, this need has passed, but - ever loyal to their culture of combining modern technology with heritage, art and culture - the chic Japanese brand has found Eudermine’s twenty-first century niche.

New Eudermine, £49, forms a cunning water veil to protect the skin’s own moisture levels whilst enhancing them with a combination of deeply hydrating bio-hyaluronic hyper complex and amino acid derivatives.

The light Peony fragrance is an added extra, which relaxes the mind and leaves skin soft. 

For your three must-read stories of the day, log onto marieclaire.co.uk, including:

0Comments
10 reasons to make MSN UK your homepage (© Microsoft)

latest style news